Statements from BFUSA Archives - Baby-Friendly USA

BFUSA Welcomes Casey Bland as New Board Member

Jonathan Small — Tue, 12 Apr 2022 00:37:07 +0000

Baby-Friendly USA is pleased to welcome Casey Bland, RN, MSN, as the newest member of its Board of Directors. Casey is currently serving as the Provider Quality Coordinator for Blue Cross Blue Shield of Mississippi (BCBSMS). In this role, she is the primary lead for BCBSMS’s Maternity Quality Model. As part of this statewide Read more

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BFUSA Releases Toolkit to Bring Baby-Friendly Principles to the NICU

Jonathan Small — Tue, 24 Aug 2021 13:42:32 +0000

BFUSA is pleased to announce that we have released an important set of resources to help providers apply Baby-Friendly principles in the neonatal intensive care unit (NICU). The BFUSA NICU Toolkit is designed to help NICUs incorporate evidence-based policies and practices. The goal is to maximize the use of breastfeeding and human milk and normalize Read more

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BFUSA Releases Updated BFHI Guidelines and Evaluation Criteria

Jonathan Small — Wed, 21 Jul 2021 17:56:46 +0000

Baby-Friendly USA is excited to announce the release of the updated Guidelines and Evaluation Criteria (GEC) 6th edition, for the United States, which will apply to all Baby-Friendly designation assessment letters received on or after June 1, 2023. The Interim GEC, which has been the basis for assessments since February 1, 2020, will remain in Read more

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Celebrating 40 Years of the Code

Jonathan Small — Fri, 21 May 2021 14:19:04 +0000

Forty years ago today, on May 21, 1981, the World Health Assembly (WHA) adopted the International Code of Marketing of Breastmilk Substitutes (the Code). Recognizing the extent to which the promotion of breastmilk substitutes was adversely influencing infant feeding patterns throughout the world, the World Health Organization (WHO) published the Code as a set of Read more

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Update from BFUSA: Virtual Assessments

Jonathan Small — Mon, 22 Mar 2021 23:07:08 +0000

Dear Colleagues, The COVID-19 pandemic has compelled all organizations and businesses to make changes, some small, some very large. At BFUSA, we have been forced to make significant changes to our core activity, hospital assessments, by moving the entire process to a virtual format. This has not been an easy task and I am extremely Read more

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Hello from Eileen FitzPatrick, BFUSA’s New CEO

Jonathan Small — Thu, 04 Feb 2021 15:17:59 +0000

Dear Colleagues, Happy New Year! I have spent my first month transitioning into the CEO position at BFUSA. I thought this was a good time to reach out to say hello to all of you. I joined BFUSA as a logical progression in my career. I am so proud to lead an organization that plays Read more

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BFUSA Welcomes Eileen FitzPatrick as New CEO

Jonathan Small — Mon, 07 Dec 2020 18:37:50 +0000

Dear Colleagues, I am very excited to inform you that, after an extensive and thorough search process, the Baby-Friendly USA Board of Directors has chosen Eileen FitzPatrick, DrPH, MPH, RDN, to be the new CEO of the organization. Eileen will officially join BFUSA on January 4, 2021. Trish MacEnroe will remain with BFUSA as a Read more

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Update from BFUSA

Jonathan Small — Fri, 09 Oct 2020 17:29:51 +0000

Dear Colleagues, BFUSA would once again like to express our heartfelt appreciation to the thousands of dedicated healthcare workers caring for patients throughout the US during this difficult time. Thank you for all your hard work and the great care you are providing to mothers, babies and families. You represent the best of us. We Read more

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Important Information – Just in Time for World Breastfeeding Week

Jonathan Small — Tue, 04 Aug 2020 13:28:13 +0000

Welcome to World Breastfeeding Week! World Breastfeeding Week is celebrated every year from August 1 - 7 to commemorate the Innocenti Declaration. This milestone document was signed in August 1990 by government policymakers, WHO, UNICEF and other organizations to fortify a global movement to protect, promote and support breastfeeding. This movement has seen its share of Read more

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Update on BFUSA Search for New CEO

Jonathan Small — Wed, 01 Jul 2020 20:26:45 +0000

Dear Colleagues, As we announced in May, Baby-Friendly USA CEO Trish MacEnroe will be retiring at the end of this calendar year. The BFUSA Board is conducting a national search to find her successor by this fall, to provide time for a smooth transition to new leadership. While Trish’s retirement is unrelated to the COVID-19 Read more

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